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  • Greywoods Consulting, 34 South Bullarto Rd, Bullarto, VIC 3461
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    Blair Smith

    Blair Smith helps regional businesses and start-up founders grow.

    I work with regional business owners and early-stage founders who need clearer strategy, stronger go-to-market decisions, and practical marketing momentum.

    Regional Business Owners
    Six-month growth coaching and practical marketing support for regional SMEs.
    Start-up Founders
    Go-to-market programs for founders moving from idea to launch and traction.
    Services
    Choose the support model that fits your next stage
    Contact
    Email us to discuss the next stage of your business

    Start with the free Regional Growth Scorecard.

    Find the gaps holding back your next stage of growth before you commit to a program.

    Start the Scorecard
    Greywoods GTM Grad School

    Start-up go-to-market

    Go-to-market programs for founders who need customer clarity, positioning, launch structure, and traction.

    Learn more →

    Greywoods Regional SMB Growth School

    Regional business growth

    Structured coaching and growth curriculum for regional business owners ready to move beyond the plateau.

    Learn more →

    Greywoods General Support

    Hands-on support

    Single-session coaching, fortnightly accountability, and fractional marketing support when you need a thinking partner or extra hands.

    Learn more →

    Blair Smith

    Why work with Blair?

    Greywoods brings together lived founder experience, senior marketing leadership, start-up ecosystem work, and regional business context.

    Exited founder
    Founder of GoFetch, Australia’s first peer-to-peer delivery app.
    Marketing leader
    Senior roles across energy, property, infrastructure, travel, and AgTech.
    Start-up partner
    Advisor to founders through Farmers2Founders, Mayfly Ventures, and Start-up Central Victoria.
    Regional operator
    Bullarto-based, with practical understanding of regional business constraints and opportunities.

    Greywoods Consulting

    5.0 / 5
    (10 reviews)
    Sally Derbyshire

    Sally Derbyshire

    May 19, 2026

    We’ve been working with Blair at Greywood Consulting for the last three months at The Pilates Village and have absolutely loved the experience. Blair ...

    Google Review
    Mark Aitken

    Mark Aitken

    Apr 19, 2026

    Greywoods Consulting is a responsive, thoughtful, practical, and genuinely supportive business. Blair Smith, Greywoods Director/Founder brings real cl...

    Google Review
    Aaron Fraser

    Aaron Fraser

    Aug 28, 2024

    I don't think I can recommend the consultancy and expertise available at Greywoods Consulting enough. I entered my mentoring relationship with Blair w...

    Google Review
    Louise Prichard

    Louise Prichard

    Oct 5, 2023

    My name is Louise Prichard and I am the owner of a podcast about all things French, “Loulabelle’s FrancoFiles”. I engaged Greywoods Consulting to help...

    Google Review
    Alastair Stewart

    Alastair Stewart

    Jul 14, 2023

    We’ve been working with Blair for 6 months. Having someone looking at our business from the outside in and helping identify and strategise on the are...

    Google Review

    For Start-up Founders

    A 90-day structured short course designed to take founders from "nearly ready" to live in market, with confidence. Delivered through workbooks and online tutorials, it covers customer identification, positioning, offer creation, channel selection, and launch execution across three clear phases: Clarity, Build, and Launch & Learn.

    Greywoods | GTM Grad School: Core

    GTM Grad School: Core

    A self-directed 90-day go-to-market program for early-stage founders.

    12 weeks

    Designed for founders who want structure, clarity and momentum without high-touch coaching.

    Read more

    GTM Grad School: Founder+

    GTM Grad School: Founder+

    GTM Grad School with fortnightly 1:1 coaching and direct accountability.

    12 weeks

    For founders who want support, challenge and accountability alongside the curriculum.

    Read more

    Regional Growth Coaching

    Greywoods' flagship offering for Regional SMEs. Starting with the free Regional Growth Scorecard, clients move into one of two six-month programs, Greywoods Growth School or the higher-touch Greywoods Growth School: School Captain.

    Greywoods Growth School

    Greywoods Growth School

    It includes a 90-minute deep dive and needs analysis, financial and digital asset audit, high-level 12-month roadmap and business plan, fortnightly 1-hour coaching, daily WhatsApp accountability, Greywoods Grammar School curriculum, a 1:1 growth call with a client sales coach, a 12-week personalised sprint, weekly copy review, Meta and Google Ads support, and quarterly group reset and networking.

    View offer

    Greywoods Growth School - School Captain

    Greywoods Growth School - School Captain

    School Captain includes everything in Greywoods Growth School, plus SEO, SEM, Google Tags and reporting templates, Canva design support from the Greywoods team, full marketing support for six weeks, done-with-you launch creation, and team training to bring everyone on the journey.

    View offer

    Get the right support model for rapid growth

    Every founder and business owner is different. But the pathway out of current pain points is often remarkably similar.

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    State of play, situational analysis

    A focused 1:1 Zoom session for a specific business issue, decision, or outside perspective.

    $90
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    Fortnightly Coaching

    Recurring coaching for accountability, priorities, decision-making, and consistent progress.

    $120
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    Fractional & Hands-On Support

    Flexible marketing and growth execution support without hiring a full-time employee.

    $450
    Greywoods SME Playbook cover

    A practical playbook for regional business growth.

    Use the Greywoods playbook as a deeper resource for business owners who want clearer foundations before choosing a program.

    Read about the playbook

    Questions before you book?

    Before the first call, you complete a short needs analysis so Blair can hit the ground running. The first session is designed to create clarity around where you are, where you want to go, and what is getting in the way.

    Yes. GTM Grad School is built for founders who are pre-revenue or early traction and need sharper customer, offer, positioning, and launch decisions.

    Yes. Depending on the product, support can include copy review, campaign planning, Meta and Google Ads support, digital audits, funnel reviews, launch creation, and Canva/design support.

    Most work happens online via Zoom, so Greywoods can support regional business owners and founders across Victoria and beyond. Local in-person work may be possible around Central Victoria.

    Regional businesses usually start with the Scorecard and move into Growth School or School Captain. Founders choose between GTM Grad School and Founder+ depending on how much direct coaching and accountability they need.
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    Ready to talk through what is next?

    Book a call with Blair and choose the support path that best fits your next stage.

    Book now